VIMA’s David Telleen-Lawton Selected to Lead Session on Image Search Using Visual Clues at PACA Annual Meeting in Seattle in May

"We’ve come up with a solution that is quickly recognized as superior because it uses active learning feedback"

Santa Barbara, CA - March 15th, 2005 - VIMA Technologies’ President and CEO, David Telleen-Lawton, was recently selected to lead a non-commercial session on, Searching by Visual Clues: Is the Time Right? Are Our Clients Ready at the Picture Archive Council of America’s annual meeting, hosted this year in Seattle April 29th through May 1st.

VIMA was selected in part because of their remarkable success lately in providing the next generation visual search functionality based on visual clues. RawTalent Photo, ArtToday (now owned by JupiterMedia), Danita Delimont, MediaBakery, Corbis, and 20/20 software are all VIMA clients for their MindReader™ active-learning technology.

"From our very formation, our development team recognized that the single click, query-by-example solution was not satisfying to image collection owners nor to their clients. It’s a technology that’s been around since the mid-90’s and its success on any particular search is hit-or-miss and highly dependent upon the collection and the starting point. With image creation and collection expanding dramatically, we knew there would be a necessity to locate images in dramatically faster and more satisfying ways. We’ve come up with a solution that is quickly recognized as superior because it uses active learning feedback for the researcher to find the right images faster than scrolling through a page or two of random images", explained David Telleen-Lawton, VIMA’s CEO.

About VIMA Technologies, Inc.
VIMA’s patented image search and image categorization processes allow it to lead the industry in content-based image search and categorization for both speed and accuracy. VIMA is probably best known for the only active learning image search solution in the market and the only company offering tunable image categorization and filtering solutions. VIMA Technologies, Inc. is a privately financed company located in Goleta California, just across the street from the University of California at Santa Barbara. For more information, visit: www.VIMAtech.com.

About the Picture Archive Council of America
PACA is the trade organization in North America that represents the vital interests of stock agencies and others who license images for commercial reproduction. Founded in 1951, this organization's membership includes over 100 companies in North America and nearly 50 from overseas -- the entire spectrum of businesses and individuals who license pictures professionally, including stock agencies of every size, individual photographers, large corporations and others. For more information, visit www.PACAoffice.org.

VIMA Technologies, Inc. is located at 120 Cremona Drive, Goleta, California 93117. You can reach us by telephone at 805-685-7067 or via email at info@VIMAtech.com.

For Media Inquiries, contact:

David Telleen-Lawton
Phone: (805)685-7067
Fax: (805)685-2178
DTL@VIMAtech.com